Time and again, MNCs come up with wonderful ads which are targeted at specific segment of people - ads which appeal to a particular group - linguistic or regional or whatever... But, they do it such that the local flavour is not lost! And we wonder, why our own companies do not give such customised, localised content and instead wanna go "western".

Came across this Diwali-Wishes video by Oil major, Petronas. Nice one!
http://www.youtube.com/watch.php?v=JjvzQm4bJ8s&search=petronas

(might take quite some time to load)
By Aravind on Saturday, November 26, 2005 at 7:10 AM Post Categories:

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